The Fashioneering Lab

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‍A brand without sales and profitability is not a business- It's a very expensive hobby.

‍From concept to margin — for the next era of luxury.

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We are The Fashioneering Lab - a bespoke luxury consultancy.

We work with the people who build, lead, and back luxury brands — founders, executive teams, service providers and investors.

Fashioned beautifully. Engineered to perform. Hence the name.

Too seasoned to chase every shiny object. Too innovative to hide behind how it's always been done.

The luxury industry is known for many wonderful things. Giving a damn about responsible practices and moving fast enough to matter — less so. We built TFL differently.

Life is too short and business can be too difficult for anything less than the right people in the room. No assholes. That's not a joke — it's a hiring requirement at TFL.

We work with established brands ready to evolve, emerging brands ready to scale, and select partners across the luxury ecosystem — from textiles to tech — who understand that the industry is changing and want to be on the right side of it.

" When it comes to developing businesses in the fashion and luxury spaces today; I wanted to focus on a holistic approach that gives our select clients access to executives and senior creatives who understand the heritage of luxury goods and the need for innovation and dare I say it - a wee bit of healthy disruption.

I liken the TFL team to our version of the "Avengers". Sometimes your project calls for a few superheroes. Sometimes the entire cast and crew. We are all deeply passionate about the industry and moving it forward in a way that embraces the most responsible practices and materials as well as the most relevent new technologies, all without losing focus of the value of a brand's heritage and POV."


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Kate Sheldon
CEO, The Fashioneering Lab

the TFL team is trusted by

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Macy's
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Marc Jacobs
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McKinsey & Co
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MCSI Inc
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Michael Kors
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Missoni
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Monique Llullier
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Moschino
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NBC Universal
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Neiman Marcus
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Nestle
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NIKE
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Nina Ricci
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Nordstrom
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Oscar de la Renta
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Outdoor Voices
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Parsons School of Design
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Paul Smith
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PepsiCo
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Petit Bataeu
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Phillip Lim
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Pixar
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Polimoda
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PRADA
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PUCCI
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PUIG
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PwC
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Ralph Lauren
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Reem Acra
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Richard Tyler Couture
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Richemont
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RICHEMONT
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Roberto Cavalli
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Saint Lauren
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Saks Fifth Avenue
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Salvatore Ferragamo
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Sciences Po
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Sephora
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Sergio Rossi
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SKIMS
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SMCP
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Stella McCartney
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Steve Madden
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Stila Cosmetics
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Swarovski
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Thierry Mugler
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Tiffany and Co
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Time Warner
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Tod's
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Tory Burch
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Tumi
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Valentino
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Vapiano
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Vayner Media
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Vera Wang
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Versace
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Viacom
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Victoria Beckham
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Victoria's Secret
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Virgil Abloh
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VOGUE
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Warby Parker
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WGSN
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Wolford
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Yves Saint Laurent
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