About

This is not advisory from a distance.

Luxury is being restructured whether it wants to be or not. Those still waiting for things to go back to the way they were are in for a rude awakening.

The Fashioneering Lab was built because the same problems kept appearing.

The brand with beautiful product and an ineffective or nonexistent commercial engine.

The brand throwing money at marketing, channels and sales strategies like confetti — when the real problem was sitting right there in the studio. The problem is with the product.

The investor with a compelling vision and the appetite to back it — who needs a partner and operator that understands the industry deeply enough to know whether that white space is a genuine opportunity or an open lane with a very good reason nobody's driving in it.

Engagements range from ongoing retainers to project-based work, advisory hours, and the occasional SOS call.

The shortest distance between a brand and its potential? Brutal honesty.

TFL's first job is understanding what is really standing between where a brand is and where it wants to go. Then getting to work. No red tape. No endless decks. Just sharp thinking, actionable strategy, and a hub and spoke model that gives clients access to the best in class talent for whatever the work demands — one superhero or the entire team of Avengers.

Where does your brand go from here

Strategy  
design
innovation
market
impact

the TFL team is trusted by

And more
Abercrombie & Fitch
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Accenture
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Akris
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Alabama Chanin
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Alber Albez
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Alberta Ferretti
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Alexander McQueen
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Amazon
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Amsale
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AOL
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Apple
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Arche Aubade
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Badgley Mischka
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Balenciaga
  •  
Balmain
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Barney's New York
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Bergdorf Goodman
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Beyoncé
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Bill Blass
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Blackrock
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Blumarine
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BMO Capital
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Bonobos
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Brandon Maxwell
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Brunello Cucinelli
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BSR
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Burberry
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Cadolle
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Calvin Klein
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Carine Gilson
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Carolina Hererra
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CBRE
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Chado Ralph Rucci
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CHANEL
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Chantal Thomass
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Chloe
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Christian Lacroix
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Citi
  •  
Claude Montana
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Coty
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Cover Girl
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David Beckham
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Dayl K
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DIOR
  •  
Disney
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DKNY
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Donna Karen
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Elie Tahari
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Emanuel Ungaro
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Ernst & Young
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Estee Lauder Companies
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Farrow and Ball
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Fendi
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FGI
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Fifi Chachnil
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Fila
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Foot Locker
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Gabriela Hearst
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Galliano
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GAP
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Geoffrey Beene
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George Mason University
  •  
Gianfranco Ferre
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Giorgio Armani
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Givenchy
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Goldman Sachs
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Goyard
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G-Star Raw
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GUCCI
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Guy Laroche
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Hearst
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Hollister Co.
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Hudson's Bay Company
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HuffPost
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Hugo Boss
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IKEA
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Intermix
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Isetan
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Jay Strongwater
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Jean-Charles de Castelbajac
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Jeremy Scott
  •  
John Rocha
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Johnson & Johnson
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J.P. Morgan
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Juicy Couture
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Karen Millen
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Katy Perry
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Kenneth Cole
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Kent State University
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Kering
  •  
Kering
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KPMG
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Lafayette 148 New York
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Lanvin
  •  
La Perla
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Laura Urbinatti
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Levi's
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Loomsgate
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Luxottica
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LVMH
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