Book a Call with
Lori Sussle Bonanni
Executive in Residence
Innovative Publicist/Communications Strategist
elssus
Lori Sussle Bonanni is the founder of elssus, LLC, a multi-disciplined communications consultancy. Lori
builds and grows companies’ reputations thereby increasing awareness, business results and credibility.
Think of her as a nontraditional publicist partnering with companies as early as fast-growing, funded
startups and as established as Global 500s.
Lori’s work spans communications including public and media relations, strategic, internal and crisis
communications, integrated marketing and more. She partners with her clients to garner press to help
raise their next round of funding, hire and retain top talent and get noticed by potential and existing
customers, partners and investors.
Lori delivers engaging talks and workshops by combining authentic stories, compelling research and
actionable takeaways. She speaks about effective and mindful communication, visibility and reputation
management.
Prior to launching elssus, Lori held senior-level marketing, communication and business development
roles at world-class organizations including Verizon, World 50, NBCUniversal and DDB.
- Access high-caliber industry veterans and thought leaders with decades of experience
- Receive one-on-one tailored advice and guidance
- Gain insights and strategies to help you stay ahead of the competition
- Identify key opportunities to further develop your business
- Receive guidance to best manage your business and resources
- Stay ahead of the competition with cutting-edge strategies
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Lori Sussle Bonanni
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FEATURED IN
Expertise
brand Strategy
Business Development
budget planning
Buying
Content Strategy
Collection Architecture
Collection Development
Collection merchandising
Communications
Creative direction
DEIB
Ethical practices and Production
E-commerce optimization
Fashion technology
Finance
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GTM Strategy
General counsel
Global market expansion
inclusive design
intellectual property
inventory allocation
inventory management
Legal
Licensing agreements
Live selling
Marketing
Market research
Pop-up stores
Product Design
Public relations
Rebranding
Regulatory compliance
Retail expansion
Social media strategy
Social selling
Store culture
Supply chain solutions
Sustainable Solutions
Sourcing
Trend forecasting
Web3
Wholesale
Talent Procurement